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Title

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Marketing Copywriter for Product Descriptions

Description

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We are looking for a Marketing Copywriter for Product Descriptions who will create engaging, persuasive, and informative content to promote the company’s products and services. Your main task will be to develop copy that effectively communicates product value to the target audience, enhances brand awareness, and drives sales. You will work closely with marketing, design, sales, and product management teams to craft copy that aligns with brand strategy and customer needs. This includes writing product descriptions for websites, marketing materials, email campaigns, social media, and other communication channels. The ideal candidate has excellent writing skills, a strong understanding of marketing principles, and the ability to adapt tone and style for different audiences. It is also important to be able to analyze product information and turn it into clear and compelling copy. If you are creative, detail-oriented, and know how to write copy that sells — we’d love to have you on our team.

Responsibilities

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  • Create product descriptions for websites and marketing materials
  • Develop copy for email campaigns and advertisements
  • Collaborate with marketing, design, and sales teams
  • Adapt content for different target audiences
  • Edit and proofread copy
  • Research market and competitors to improve content
  • Ensure brand voice and tone consistency
  • Optimize copy for SEO
  • Create content for social media
  • Contribute to content strategy development

Requirements

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  • 2+ years of experience as a copywriter
  • Excellent writing skills in English
  • Knowledge of marketing and sales principles
  • Ability to write results-driven copy
  • Experience with SEO and keyword usage
  • Team player with strong time management
  • Creativity and attention to detail
  • Experience writing for e-commerce is a plus
  • English proficiency required
  • Understanding of target audience and user behavior

Potential interview questions

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  • What is your experience writing marketing copy?
  • What types of products have you written about?
  • How do you adapt your writing style for different audiences?
  • What tools do you use to optimize content?
  • How do you incorporate SEO into your writing?
  • How do you handle tight deadlines?
  • How do you gather product information before writing?
  • Do you have experience in e-commerce?
  • How do you measure the effectiveness of your copy?
  • What are some of your most successful writing examples?